Skylla allows you to use your current traffic & billing system if you prefer, or you can upgrade to our Second Generation Traffic and Billing software if you’re looking for a one stop solution.
SMARTS – The Second Generation Traffic And Billing Software is a Windows-based traffic and billing program for radio stations. It is designed to generate program logs, statements, invoices, co-op and numerous reports.
It’s easy to use and designed for broadcasters. We started writing traffic software in the ‘80s … broadcasters have trusted us to get it right ever since.
- Can tie billing to scheduling
- Can bill and schedule separately
- Can run logs and reports multiple times without repercussions
- Gives total control of break priorities
- Offers reconciliation from most digital automation systems
- Easy change to co-op after the fact
- Day and time limits on individual pieces of copy
- EDI is integrated. No middle men required for you to electronically bill to any agency that is AAAA compliant
- Special Events section avail for sports or other special programming
- Multi station entry is a click away
- Traffic orders may be prioritized as to level of importance
- Logs may be generated Pidgeon Hole or Dynamic
Entering data for your advertising accounts takes only a few minutes.
Log generation places your spots into the correct breaks
Pick the station, master, break schedule and date for the log you want to generate. Spots are displayed, ready to be placed